Web Solution for a Genetics Laboratory

A genetics laboratory required a web solution that would better serve themselves and their clients.


Invitromics is a successful Perth-based genetics laboratory who provide a broad range of analytical and diagnostic services. They required a modern website with a number of speciaised features to help promote and manage their business as well as better serve their clients.

Key Features

  • Look and feel that reflects company identity and logo.
  • Prominant areas for promoting services, products and special offers.
  • An instant quotation system where anyone can get an instant price estimate for the specific analysis they require.
  • A private/secure area where clients can directly interact with the laboratory, e.g. place orders, send information, receive notifications, download results, etc.
  • An area to advertise positions as well as securely receive and process job applications.
  • Configured for SEO and analytics.

Key Drupal Specifications

  • Drupal 7 with customised Fusion theme.
  • A desktop and tablet-friendly fixed-width site compatibile with all major browsers.
  • Key Drupal contributed modules include: Views, Panels, Organic Groups, SEO Checklist.


Invitromics now has a website that reflects their identity and effectively promotes and informs of all their key services. Their site is also highly functional, with implementation of their instant quotation system and secure client user interface; which helps them to better manage their laboratory workflow and provides a better service and experience for their customers.